

Reimagining the Future of Business and Technology: The Swinburne Bachelor of AI in Business
Swinburne’s new BA-AIBUS, proudly supported by Fenwick, blends business and AI to prepare students for innovation in a tech-driven world.
Jamie Reichard is the Senior Marketing Manager at Fenwick, where she leads the marketing team with a focus on strategic direction, brand positioning, and content development. With an extensive background in Microsoft Dynamics 365 and the ERP landscape, she translates complex technical concepts into clear, results-driven messaging. She ensures that all marketing initiatives align with business objectives to deliver measurable impact.
Swinburne’s new BA-AIBUS, proudly supported by Fenwick, blends business and AI to prepare students for innovation in a tech-driven world.
Highlights from Directions NA and Asia 2025; AI, dev tools, and global momentum shape the future of Dynamics 365 Business Central.
Introducing Fenwick Apps: a global evolution of our app ecosystem designed to make Business Central better, smarter, and partner-ready.